August 13, 2009
Shikisai (シキサイ) is a alternative T-shirts brand established by the Japanese Duo-Designers Noto-Fusai (デザイナーデュオ能登夫妻). Fusai, a Japanese word, means husband and wife. This couple explores alternative possibilities of T-shirt design, through the use of black print on a white surface. The designs on these T-shirts are from the everyday things around us, like water coming out of a faucet, the loose shoe lace you tie and untie, the snap button on the umbrella you fasten and unfasten...etc, very much everyday life. What seems far from art, design or fashion. But once it is played on the stage of a "white t-shirt" starring "black print", it leaps to art, design and fashion. The scenario is not difficult at all, but by incorporating the interactivity, one can easily enjoy the designers' intent, excitement and sense of fun.